MOLLY · BIRRA · BONDI · BLUE

4 Australian Shepherds · 16 paws of herding chaos

Four Aussies.
Zero boring moments.

Meet Molly, Birra, Bondi and Blue: four big personalities behind joyful, scroll-stopping pet content and honest product stories.

Molly, Birra, Bondi and Blue, four Australian Shepherds sitting together and looking at the camera against a white studio background
Professional treat testers

For pet brands

Content that feels real and performs.

The pack turns daily life, training, play and product testing into stories that pet people actually want to watch.

Ways to work together

One pack, four distinct personalities and plenty of creative range.

  • 01Sponsored Reels + Stories
    Products in action, published to our audience.
  • 02UGC for your channels
    Vertical, hook-led creative for organic or paid use.
  • 03Honest product tests
    Real reactions from four very discerning Aussies.
Send a campaign brief
Close-up of a red Australian Shepherd holding a blue Kong toy in its mouth
On-camera chemistry included.
71%women*
25–44core age group
33%USA audience

For dog people

Useful things, pack-tested.

Practical PDF guides are in development. This will also be the home for every active ambassador code, kept in one easy place.

PDF shop in development
Guide 01 · Coming firstPlanned $19

The Australian Shepherd unfiltered.

What no one tells you before getting one: energy, herding instinct, training and the real-life costs.

Guide 02 · Up nextCreator edition

My playbook for viral dog reels.

Hooks, repeatable formats and the publishing system behind the pack’s breakout content.

Tell us what you need

Ambassador codes

The pack’s deal shelf.

Current codes for products we’re excited to share.

Farm To Pet10% off
THEAUSSIEPACK

Use at checkout on Farm To Pet’s store. We may earn a commission when you use our code.

Shop Farm To Pet
Merle Australian Shepherd resting on a mountain meadow behind a pair of brown boots

Meet the human

Built around the dogs. Made for people who get it.

I’m Daniela, the human behind the camera. I turn the pack’s real routines, wins, fails and very strong opinions into feel-good stories with a useful point of view.

For brands, that means natural product integration and genuine reactions. For our community, it means honest recommendations and ideas worth trying at home.

Daniela & the pack

Ready when you are

Have a product the pack should meet?

Tell us what you’re launching, what you need and when. We’ll come back with a clear creative idea.